SOC 41-4011 · Appleton, WI metro

Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products Salary in Appleton, WI

The average salary for sales representatives, wholesale and manufacturing, technical and scientific products in Appleton, Wisconsin is $95,200 a year ($45.77 an hour), according to BLS estimates for May 2025. The median is $76,180: half of the 120 people in this job in the Appleton, WI metro area earn more than that, half earn less. That average is 20% less than the U.S. metro average for this job ($118,804).

$95,200average per year

$45.77 / hourMedian $76,180Take-home ≈ $71,661

  • $51K10th
  • $60K25th
  • $76KMedian
  • $112K75th
  • $196K90th

median average · bar = middle 50% of workers

120people in this job
-20%vs U.S. metro average
#2 of 9Wisconsin metros
92cost of living (U.S. = 100)
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Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products pay range in Appleton

New workers and the lowest-paid 10% earn about $50,550 a year or less, while the top 10% make $195,950 or more. The middle half of sales representatives, wholesale and manufacturing, technical and scientific products in Appleton earn between $60,220 and $112,270.

  • $51K10th
  • $60K25th
  • $76KMedian
  • $112K75th
  • $196K90th

median average · bar = middle 50% of workers

Pay levelPer yearPer monthPer hour*
Average$95,200$7,933$45.77
Median$76,180$6,348$36.62
Entry level (25th percentile)$60,220$5,018$28.95
Experienced (75th percentile)$112,270$9,356$53.98

*Hourly figures assume 2,080 paid hours a year.

Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products salary after taxes in Appleton

On the average salary of $95,200, a single filer in Appleton takes home about $71,661 a year, or $5,972 a month and $2,756 every two weeks. Taxes take 25% of gross pay.

Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2026 rules).

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Is Appleton a good place for sales representatives, wholesale and manufacturing, technical and scientific products? Pay vs. cost of living

Prices in the Appleton area are 8% below the U.S. average (BEA price parity 92.4), so the average $95,200 buys what about $103,009 would buy in a typical U.S. metro. This job pays 1.5 times the median wage of all jobs in Appleton ($49,910). A typical home costs $350,370, or 3.7 years of this average salary before tax.

See what $95,200 is worth in another city

Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products salary in other Wisconsin cities

Appleton ranks 2nd of 9 Wisconsin metro areas for this job; Kenosha pays the most ($102,530).

All Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products salaries in Wisconsin

Highest-paying cities for sales representatives, wholesale and manufacturing, technical and scientific products

San Jose, CA pays this job the most of the metro areas we cover ($163,660).

Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products salary by city

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Sales Representatives, Wholesale and Manufacturing, Technical and Scientific Products salary in Appleton: questions

How much do sales representatives, wholesale and manufacturing, technical and scientific products make an hour in Appleton?

$45.77 an hour on average, and $36.62 at the median (BLS, May 2025).

What is the entry-level sales representatives, wholesale and manufacturing, technical and scientific products salary in Appleton?

The lowest-paid 10% earn about $50,550 a year and the 25th percentile is $60,220, a fair guide to starting pay.

What is the sales representatives, wholesale and manufacturing, technical and scientific products take-home pay in Appleton?

About $71,661 a year ($5,972 a month) for a single filer on the average salary of $95,200.

Do sales representatives, wholesale and manufacturing, technical and scientific products earn more in Appleton than elsewhere?

The average here is 20% less than the U.S. metro average for this job ($118,804).

Sources and how to read this page

  • Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 41-4011; area Appleton, WI (11540). Relative standard error of the mean wage: 8.1%.
  • Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.
  • Home value: Zillow Home Value Index. Typical-wage figure: OEWS all occupations, same metro.
  • Take-home pay: Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2026 rules).
  • Job concentration: location quotient 0.54, this job is less common than in the U.S. overall (location quotient 0.54).

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