SOC 11-2021 · Santa Rosa-Petaluma, CA metro

Marketing Managers Salary in Santa Rosa, CA

The average salary for marketing managers in Santa Rosa, California is $176,050 a year ($84.64 an hour), according to BLS estimates for May 2025. The median is $161,720: half of the 300 people in this job in the Santa Rosa-Petaluma, CA metro area earn more than that, half earn less. That average is about the same as the U.S. average for this job ($177,770).

$176,050average per year

$84.64 / hourMedian $161,720Take-home ≈ $119,316

  • $97K10th
  • $126K25th
  • $162KMedian
  • $214K75th
  • $283K90th

median average · bar = middle 50% of workers · how to read it

300people in this job
-1%vs U.S. average
#11 of 24California metros
108cost of living (U.S. = 100)
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Marketing Managers pay range in Santa Rosa

New workers and the lowest-paid 10% earn about $97,350 a year or less, while the top 10% make $283,400 or more. The middle half of marketing managers in Santa Rosa earn between $126,170 and $214,360.

  • $97K10th
  • $126K25th
  • $162KMedian
  • $214K75th
  • $283K90th

median average · bar = middle 50% of workers · how to read it

Pay levelPer yearPer monthPer hour*
Average$176,050$14,671$84.64
Median$161,720$13,477$77.75
Entry level (25th percentile)$126,170$10,514$60.66
Experienced (75th percentile)$214,360$17,863$103.06

*Hourly figures assume 2,080 paid hours a year. Hourly to annual salary.

Marketing Managers pay in Santa Rosa vs. California and the U.S.

Marketing managers in Santa Rosa earn 15% less than the California average ($207,860) and about the same as the U.S. average ($177,770). At the median the gap is -3% against the U.S. median of $166,790.

AreaAverageMedian10th pct.90th pct.Jobs
Santa Rosa$176,050$161,720$97,350$283,400300
California$207,860$193,620$104,370$326,40054,660
United States$177,770$166,790$90,260$293,610395,240

State and U.S. rows: BLS statewide and national estimates, May 2025, which include rural areas.

Marketing Managers salary after taxes in Santa Rosa

On the average salary of $176,050, a single filer in Santa Rosa takes home about $119,316 a year, or $9,943 a month and $4,589 every two weeks. Taxes take 32% of gross pay.

Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2025 rules). California State Disability Insurance (1.3% of wages, paid by employees) is not included.

California paycheck calculator: try your own salary

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Is Santa Rosa a good place for marketing managers? Pay vs. cost of living

Prices in the Santa Rosa area are 8% above the U.S. average (BEA price parity 107.8), so the average $176,050 buys what about $163,336 would buy in a typical U.S. metro. This job pays 2.8 times the median wage of all jobs in Santa Rosa ($56,850). A typical home costs $796,761, or 4.5 years of this average salary before tax.

See what $176,050 is worth in another city

Marketing Managers salary in other California cities

Santa Rosa ranks 11th of 24 California metro areas for this job; San Jose pays the most ($255,360).

All Marketing Managers salaries in California

Highest-paying cities for marketing managers

San Jose, CA pays this job the most of the metro areas we cover ($255,360).

Marketing Managers salary by city

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Reviewed before it counts. Marketing Managers in Santa Rosa, CA.

Marketing Managers salary in Santa Rosa: questions

How much do marketing managers make an hour in Santa Rosa?

$84.64 an hour on average, and $77.75 at the median (BLS, May 2025).

What is the entry-level marketing managers salary in Santa Rosa?

The lowest-paid 10% earn about $97,350 a year and the 25th percentile is $126,170, a fair guide to starting pay.

What is the marketing managers take-home pay in Santa Rosa?

About $119,316 a year ($9,943 a month) for a single filer on the average salary of $176,050. California State Disability Insurance (1.3% of wages, paid by employees) is not included.

Do marketing managers earn more in Santa Rosa than elsewhere?

The average here is about the same as the U.S. average for this job ($177,770).

Sources and how to read this page

  • Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 11-2021; area Santa Rosa-Petaluma, CA (42220). Relative standard error of the mean wage: 1.8%.
  • U.S. and statewide figures: BLS OEWS national and state estimates, May 2025, every employer including rural areas.
  • Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.
  • Home value: Zillow Home Value Index. Typical-wage figure: OEWS all occupations, same metro.
  • Take-home pay: Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2025 rules). California State Disability Insurance (1.3% of wages, paid by employees) is not included.
  • Job concentration: location quotient 0.58, this job is less common than in the U.S. overall (location quotient 0.58).

Read the full methodology. Spotted an error? Tell us.