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Marketing Managers average salary by city in California
- San Jose$255,360
- San Francisco$235,920
- Los Angeles$193,390
- San Diego$192,390
- Sacramento$187,120
- Santa Maria$181,920
- Oxnard$181,870
- Santa Cruz$181,210
- Napa$179,310
- San Luis Obispo$177,170
- Santa Rosa$176,050
- Merced$174,570
- Redding$169,400
- Vallejo$167,570
- Riverside$164,900
- Bakersfield$163,630
- Modesto$163,490
- Salinas$162,640
- Hanford$162,590
- Stockton$160,910
- Yuba City$158,300
- Fresno$157,300
- Chico$151,670
- Visalia$149,000
Pay, take-home pay and cost of living
| City | Average | Median | 25th pct. | Take-home* | Cost of living |
|---|---|---|---|---|---|
| San Jose | $255,360 | $231,370 | $184,390 | $167,044 | 110 |
| San Francisco | $235,920 | $220,480 | $174,750 | $156,090 | 116 |
| Los Angeles | $193,390 | $171,900 | $130,560 | $130,106 | 114 |
| San Diego | $192,390 | $174,840 | $132,130 | $129,453 | 112 |
| Sacramento | $187,120 | $164,270 | $129,810 | $126,015 | 107 |
| Santa Maria | $181,920 | $170,920 | $118,680 | $122,782 | 109 |
| Oxnard | $181,870 | $169,540 | $128,000 | $122,752 | 111 |
| Santa Cruz | $181,210 | $168,980 | $122,420 | $122,363 | 110 |
| Napa | $179,310 | $163,870 | $129,690 | $121,241 | 113 |
| San Luis Obispo | $177,170 | $160,490 | $117,190 | $119,977 | 109 |
| Santa Rosa | $176,050 | $161,720 | $126,170 | $119,316 | 108 |
| Merced | $174,570 | $148,670 | $119,850 | $118,442 | 98 |
| Redding | $169,400 | $161,910 | $119,610 | $115,389 | 101 |
| Vallejo | $167,570 | $161,560 | $107,880 | $114,308 | 108 |
| Riverside | $164,900 | $157,670 | $108,750 | $112,731 | 106 |
| Bakersfield | $163,630 | $149,960 | $113,810 | $111,982 | 101 |
| Modesto | $163,490 | $160,520 | $117,520 | $111,899 | 104 |
| Salinas | $162,640 | $155,940 | $114,940 | $111,397 | 109 |
| Hanford | $162,590 | $135,200 | $109,170 | $111,367 | 102 |
| Stockton | $160,910 | $153,830 | $110,290 | $110,375 | 105 |
| Yuba City | $158,300 | $130,000 | $116,610 | $108,834 | 104 |
| Fresno | $157,300 | $139,990 | $98,970 | $108,244 | 102 |
| Chico | $151,670 | $139,830 | $100,480 | $104,919 | 101 |
| Visalia | $149,000 | $140,040 | $103,190 | $103,343 | 100 |
*Average salary after federal and state taxes for a single filer; California State Disability Insurance (1.3% of wages, paid by employees) is not included. Cost of living: BEA price parity, U.S. = 100.
Marketing Managers salary in other states
More about pay in California
Sources and how to read this page
- Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 11-2021.
- U.S. and statewide figures: BLS OEWS national and state estimates, May 2025, every employer including rural areas.
- Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.
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