San Diego, CA · San Francisco, CA

Cost of Living: San Diego vs San Francisco

Living in San Diego, CA costs 3.2% less than in San Francisco, CA: a $100,000 salary in San Diego, CA buys what $103,330 buys in San Francisco, CA, based on BEA regional price parities for 2024.

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San Diego vs San Francisco: prices, pay and housing

San Diego, CASan Francisco, CA
BEA price parity (U.S. = 100)111.9115.6
Average salary, all jobs$79,060$100,220
Median salary, all jobs$58,690$74,260
Average salary adjusted for prices$70,661$86,686
Take-home on the average salary*$61,188$74,106
Typical home value$946,365$1,149,215
Median household income$102,285$133,780
Home price / household income9.38.6
Metro population3,282,7824,653,593

*Single filer, federal and state income tax and FICA (2026 rules); city income taxes included where we model them.

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Equivalent salary: San Diego to San Francisco

To keep the same standard of living when moving from San Diego to San Francisco, multiply your salary by 1.033.

Salary in San DiegoSame buying power in San Francisco
$50,000 in San Diego$51,665 in San Francisco
$75,000 in San Diego$77,498 in San Francisco
$100,000 in San Diego$103,330 in San Francisco
$150,000 in San Diego$154,995 in San Francisco
$200,000 in San Diego$206,660 in San Francisco

Salaries for common jobs in San Diego and San Francisco

JobSan DiegoSan FranciscoAdjusted for prices
Home Health and Personal Care Aides$36,830$38,810$32,917 / $33,569
Software Developers$163,300$193,430$145,951 / $167,308
Fast Food and Counter Workers$40,870$44,620$36,528 / $38,594
General and Operations Managers$144,610$177,240$129,246 / $153,305
Registered Nurses$145,060$176,900$129,649 / $153,010
Retail Salespersons$41,850$47,290$37,404 / $40,904
Cashiers$39,820$43,260$35,589 / $37,418
Office Clerks, General$51,310$56,950$45,859 / $49,259
Laborers and Freight, Stock, and Material Movers, Hand$44,270$51,280$39,567 / $44,355
Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel$85,600$110,360$76,506 / $95,456
Janitors and Cleaners, Except Maids and Housekeeping Cleaners$41,970$48,720$37,511 / $42,141
Waiters and Waitresses$47,700$46,460$42,632 / $40,186
Security Guards$43,110$50,270$38,530 / $43,481
Stockers and Order Fillers$42,790$47,210$38,244 / $40,835
Accountants and Auditors$103,810$120,780$92,781 / $104,469
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Average salary vs. price-adjusted salary

Adjusted = average salary divided by the BEA price parity: what it buys in a typical U.S. metro.

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San Diego vs San Francisco: questions

Is San Diego more expensive than San Francisco?

No. BEA prices are 111.9 in San Diego, CA and 115.6 in San Francisco, CA (U.S. = 100).

What salary do I need in San Francisco to match $100,000 in San Diego?

About $103,330, before taxes.

Where do salaries go further, San Diego or San Francisco?

San Francisco, CA: once prices are counted, its average salary buys more.

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