SOC 41-9012 · Rochester, NY metro

Models Salary in Rochester, NY

The average salary for models in Rochester, New York is $155,500 a year ($74.76 an hour), according to BLS estimates for May 2025. The median is $208,000: half of the 50 people in this job in the Rochester, NY metro area earn more than that, half earn less. That average is 44% more than the U.S. metro average for this job ($108,095).

$155,500average per year

$74.76 / hourMedian $208,000Take-home ≈ $109,268

  • $47K10th
  • $92K25th
  • $208KMedian
  • $208K75th
  • $208K90th

median average · bar = middle 50% of workers

50people in this job
+44%vs U.S. metro average
#1 of 2New York metros
97cost of living (U.S. = 100)
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Models pay range in Rochester

New workers and the lowest-paid 10% earn about $46,790 a year or less, while the top 10% make $208,000 or more. The middle half of models in Rochester earn between $91,620 and $208,000.

  • $47K10th
  • $92K25th
  • $208KMedian
  • $208K75th
  • $208K90th

median average · bar = middle 50% of workers

Pay levelPer yearPer monthPer hour*
Average$155,500$12,958$74.76
Median$208,000$17,333$100.00
Entry level (25th percentile)$91,620$7,635$44.05
Experienced (75th percentile)$208,000$17,333$100.00

*Hourly figures assume 2,080 paid hours a year.

Models salary after taxes in Rochester

On the average salary of $155,500, a single filer in Rochester takes home about $109,268 a year, or $9,106 a month and $4,203 every two weeks. Taxes take 30% of gross pay.

Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2025 rules). New York City (up to 3.876%) and Yonkers income taxes are not included.

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Is Rochester a good place for models? Pay vs. cost of living

Prices in the Rochester area are 3% below the U.S. average (BEA price parity 97.0), so the average $155,500 buys what about $160,251 would buy in a typical U.S. metro. This job pays 4.1 times the median wage of all jobs in Rochester ($51,210). A typical home costs $285,034, or 1.8 years of this average salary before tax.

See what $155,500 is worth in another city

Models salary in other New York cities

Rochester ranks 1st of 2 New York metro areas for this job, the best-paid in the state.

All Models salaries in New York

Highest-paying cities for models

Rochester, NY pays this job the most of the metro areas we cover ($155,500).

Models salary by city

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Models salary in Rochester: questions

How much do models make an hour in Rochester?

$74.76 an hour on average, and $100.00 at the median (BLS, May 2025).

What is the entry-level models salary in Rochester?

The lowest-paid 10% earn about $46,790 a year and the 25th percentile is $91,620, a fair guide to starting pay.

What is the models take-home pay in Rochester?

About $109,268 a year ($9,106 a month) for a single filer on the average salary of $155,500. New York City (up to 3.876%) and Yonkers income taxes are not included.

Do models earn more in Rochester than elsewhere?

The average here is 44% more than the U.S. metro average for this job ($108,095).

Sources and how to read this page

  • Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 41-9012; area Rochester, NY (40380). Relative standard error of the mean wage: 27.7%.
  • Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.
  • Home value: Zillow Home Value Index. Typical-wage figure: OEWS all occupations, same metro.
  • Take-home pay: Single filer, standard deduction: federal income tax (2026 brackets), Social Security, Medicare and state income tax (2025 rules). New York City (up to 3.876%) and Yonkers income taxes are not included.
  • Job concentration: location quotient 3.84, this job is 3.8 times as concentrated as in the U.S. overall.

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