Market Research Analysts and Marketing Specialists Salary in Nebraska

Market research analysts and marketing specialists in Nebraska earn the most in Omaha (average $66,710 a year) and the least in Grand Island ($57,860), across the 3 Nebraska metro areas we cover. Statewide, BLS puts the market research analysts and marketing specialists average at $64,970 and the median at $60,000 for 3,780 workers. The U.S. average for this job is $89,490.

Market Research Analysts and Marketing Specialists average salary by city in Nebraska

Omaha$66,710
Lincoln$62,150
Grand Island$57,860

Pay, take-home pay and cost of living

City	Average	Median	25th pct.	Take-home*	Cost of living
Omaha	$66,710	$62,280	$49,230	$53,605	92
Lincoln	$62,150	$58,750	$46,300	$50,169	92
Grand Island	$57,860	$51,980	$42,740	$46,917	87

*Average salary after federal and state taxes for a single filer. Cost of living: BEA price parity, U.S. = 100.

Market Research Analysts and Marketing Specialists salary in other states

Market Research Analysts and Marketing Specialists salary by city and state

More about pay in Nebraska

Sources and how to read this page

Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 13-1161.
U.S. and statewide figures: BLS OEWS national and state estimates, May 2025, every employer including rural areas.
Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.

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