Market Research Analysts and Marketing Specialists Salary in Hawaii

Market research analysts and marketing specialists in Hawaii earn the most in Honolulu (average $69,720 a year) and the least in Kahului ($52,500), across the 2 Hawaii metro areas we cover. Statewide, BLS puts the market research analysts and marketing specialists average at $64,720 and the median at $59,390 for 1,610 workers. The U.S. average for this job is $89,490.

Market Research Analysts and Marketing Specialists average salary by city in Hawaii

Honolulu$69,720
Kahului$52,500

Pay, take-home pay and cost of living

City	Average	Median	25th pct.	Take-home*	Cost of living
Honolulu	$69,720	$62,990	$45,350	$54,383	111
Kahului	$52,500	$42,220	$31,680	$42,159	109

*Average salary after federal and state taxes for a single filer; Hawaii's top brackets above $125,000 follow Act 46 (2024). Cost of living: BEA price parity, U.S. = 100.

Market Research Analysts and Marketing Specialists salary in other states

Market Research Analysts and Marketing Specialists salary by city and state

More about pay in Hawaii

Sources and how to read this page

Wages: U.S. Bureau of Labor Statistics, Occupational Employment and Wage Statistics (OEWS), May 2025 estimates for metropolitan areas. SOC code 13-1161.
U.S. and statewide figures: BLS OEWS national and state estimates, May 2025, every employer including rural areas.
Cost of living: Bureau of Economic Analysis regional price parities (RPP), 2024; 100 = U.S. average.

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